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#SCRATCH A MILLION OFF MY CHECKLIST PROFESSIONAL#

Nifty’s: An eco-friendly marketplace selling NFTs by big brands and creators.OpenSea: The first and largest NFT marketplace.A few of the larger marketplaces include:

Most NFT marketplaces have different benefits and customers, so it’s worth exploring your options before you choose where to launch your NFTs. Creating your own marketplace gives more control over the NFT launch, allowing creators to capture more revenue and often saving fans from the high gas fees associated with Ethereum. While most NFTs are minted on Ethereum and sold on OpenSea, there are many larger projects which benefit from using alternative blockchains and even creating their own marketplaces. RELATED: How Major Retailers Are Using NFTs To Drive Sales & Boost Brand Loyaltyįor every NFT creator, there are two early decisions that are vital to the success of the project: where you’ll sell your NFTs, and which blockchain you’ll mint them on. When devising your communication strategy, determine the story you want to tell, explain the value of your project early on, and be clear about the journey you want to take buyers on. And the commitment to the vision and community drove continued value. This story, voice, and vision is what captured people. BAYC created a world that people could only join by buying their NFTs.

#SCRATCH A MILLION OFF MY CHECKLIST PROFESSIONAL#

It had a professional website, a fun and lighthearted brand voice, and was committed from the outset to creating benefits for an exclusive community. The project had a roadmap which detailed its future and what it would give back to early buyers. The Apes exist in a future where early crypto investors, wealthy beyond belief, gather at a yacht club with like-minded Apes. It was launched with a narrative and a vision.

And the most successful projects tell a compelling story to ensure their audience understands the same value propositions.īored Ape Yacht Club (BAYC), for example, isn’t just 10,000 images of different apes. Successful NFT projects have these questions clearly answered before anything else.

Why will people be trying to get their hands on them for years to come?.

How are they different from other NFTs?.

To answer that, you need to ask yourself: Whether it’s images, videos, avatars, or merchandise, there’s one core question you need to answer: why should people buy your NFTs? Let’s start with the assumption you already have the assets you want to turn into NFTs. RELATED: NFTs Explained: Everything Your Business Needs to Know

Ensure your website is prepared for high traffic.

Here are the 9 steps we’ve seen successful NFT projects nail, and that you should consider prior to your NFT drop: In this article, we draw on these insights and showcase success stories from some of the biggest NFT projects to outline the key preparations you need to make and the tough questions you need to answer to pull off a successful NFT launch. And over the past year, we’ve worked with many high-profile NFT projects to ensure their drops are fair and problem-free. From over a decade working with product releases in ticketing, electronics, and sneakers, we’ve learned a lot about successful drops and launches.